Teachers have one of the hardest positions of any professions. Their ability to reach, teach and understand multiple pieces of information, student personalities and time management issues make teaching a unique but challenging job. Assessments and performance also challenge teachers in ways to insure students are effectively comprehending and applying the lesson to their personal surroundings.
In creating learning opportunities, there are lesson to be learned by everyone. Teachers often use and develop rubrics to guide students in selecting the best choices when compiling information for a test, project or assignment. As students, rubrics are like following road maps – if all directions are followed, you will safely arrive at your destination, an A+. However, creating a rubric can be compared to solving a Rubix’s Cube. If all colors are not set correctly, the colored sides of the cube feel disjointed – a failing grade.
This is our objective. Smooth, clean and well defined.
The rubric is the foundation and guide all students will use when capturing the objectives teachers they are set to accomplish. In the development of a rubric for our assignment, I found myself reworking the concept to insure the essence of the original idea remained.
In the lesson, students will be working to design a complete sports line as a part of a new NFL franchise. In the development with our Marketing teachers, students are paired in groups and each will represent the core functions of the organization – General Manager, Director of Marketing and Lead Designer. With a specific budget and opportunity for additional corporate sponsorships and brand placement, students must create a unique look designed to capture new fans for an associated city. The rubric is designed to evaluate how students review and research their choices from colors, design and local demographics. Each of these items is essential to creating an effective marketing plan. Each group will present their ideas to a student panel who represents the corporate and local sponsors for the team. Each presentation should be designed to persuade the panel to become a partner with the new franchise. Based on the rubric, all students must create a sample of uniforms, helmets and associated materials.
1 response so far ↓
1
Tim
// Oct 29, 2007 at 10:06 am
Your rubric looks pretty good. I like the fact that you’re requiring students to create a storyboard for their presentation. I only have a couple of suggestions.
Since you are having them create a storyboard, you might want to have a category assessing just that piece. That would serve as a check point allowing the teacher to determine their progress at that time
Also, you may want to attach some points to each level of the categories so that the students know the “weight” of each.
Finally, I love your storytelling! The connection to the Rubik’s Cube was great.
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